Borrowing against Brands !…Interesting,but Risky area opening out !
For Years ,Brand Valuation has been part of my sessions on Valuation of Equity at BSE and Other Forums….so it was with great Interest that I read the Economic Times Front Page atricle today on ‘Cos flash brands to raise cash’ Strapped for cash,Kingfisher Airlines has managed to Borrow from State Bank of India against …
Borrowing against Brands !…Interesting,but Risky area opening out ! Read More ยป